2024 Brand Refresh

NOPC is a partner-powered organization. Our partners are centered in everything we do.

The coalition has grown and diversified since its inception. And just as our coalition has grown and evolved over the years, so too should our visual identity.

 In 2023, NOPC embarked on a project to take our coalition’s branding to the next level. We believe a strong brand identity further elevates our partners, campaigns, and initiatives. 

Our new logo is rooted in the idea of combining hands and waves, representing the convergence of our diverse coalition of partners to rally around a shared cause, to advance ocean conservation. Interlocking these hands and waves into a circular shape gives the mark movement and feels full of life and collaboration. 

NOPC’s new tagline, “Many voices, one ocean” is inspired by the partners who are the heart of what we do, and communicates our mission to bring together people and organizations to advocate for the protection of our ocean. It expresses unity, collaboration, and partnership in a supportive and uplifting way, making a big mission feel attainable through partnership.

For more information on our new brand standards, please contact NOPC Communications Manager, Andrianna Dowell (andrianna@oceanprotectioncoalition.org).